Client: Wahl Professional (via Tom Dick & Harry Creative)

Project Overview: Created two social media videos, along with cutdowns, for Wahl Professional’s Instagram and Facebook pages.

Role: Editing, color grading, and visual effects.

Software Used: Adobe Premiere Pro for editing and color grading, Adobe After Effects for visual effects.

Creative Challenges: Masking the gold overlay for the left video was a meticulous, frame-by-frame process, but the end result made the effort completely worth it.

What I Loved About This Project: The entire post-production process was incredibly fulfilling, from the first edit to selecting the music, keying in the gold elements, color grading, and crafting subtle visual effects in Photoshop.

Unexpected Details: Removing set artifacts, like a piece of tape marking a prop’s position on the table, added an extra layer of precision to this project.

Fun Fact: This project stands out as my favorite advertising work to date—it was so fun to edit, and I’m really proud of the final product!